Bachelor in Business Management (Marketing) - Grado en Administración de Empresas (Marketing)

  • Imparte:
  • Modalidad:
    Presencial
  • Precio:
    Semester fee: 7,050€
  • Comienzo:
    Convocatoria Continua
  • Lugar:
    Diagonal 648 bis
    Barcelona
    España
  • Horario:
    START DATES: October & February
  • Duración:
    180 ECTS
  • Condiciones:
    Deadline for admission to this program: two weeks before the start date
  • Idioma:
    El Grado se imparte en Inglés
  • Titulación:
    BA (Hons) in Business Management (Marketing) A state-accredited BA (Hons) in Business Management (Marketing) degree awarded by the University of Derby, U.K. The BA (Hons) in Business Management (Marketing) has the additional benefit of being accredited by the Chartered Management Institute (CMI), which gives students the possibility of achieving an additional qualification: CMI´s Diploma in Management and Leadership.

The BA (Hons) in Business Management (Marketing) program gives you the right knowledge and tools to excel in today’s postmodern marketing environment. You will be introduced to the fundamentals of the field and understand how marketing functions and interacts with the different departments of real businesses and with customers. The ability to combine elements from different business disciplines is vital to a career, and key to a graduate’s development as a successful “marketeer”.

Our BA (Hons) programs are offered on our Barcelona and Munich campuses and it is possible to transfer. Study the way you like.

1 certified copy of high school diploma and transcripts; or equivalent.

Proof of English level: TOEFL score 80 (internet-based), 213 (computer-based); IELTS 6.0; CAE B2 with a minimum score of 169; PTE 57; English native; or equivalent.

YEAR 1
Understanding People in Organizations
Understanding the Global Business Environment
Business Economics
Finance and Business Performance
Developing an Enterprising Mindset
Marketing Fundamentals

YEAR 2
Quantitative Skills for Business
Principles of Responsible Management
Integrated Marketing Communications
Applied Operations Management
Managing People
Digital and Social Media

YEAR 3
Global Business and Strategy
The Business Consultancy Project Part I
Marketing Strategy
Developing Leadership & Management
The Business Consultancy Project Part II
Market Sensing

Marketing
Account management
Media planning
Advertising and copywriting

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