Bachelor in International Tourism and Business Management - Grado en Turismo Internacional y Dirección de Empresas

This innovative and exciting joint degree allows you to study Tourism and Business together. It will allow you to develop a broad range of knowledge and skills, opening up a wide variety of employment options.

Foundation Year: We have a Foundation Year option for students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in the business and management skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the Foundation Year, you will progress to the full degree. If you apply to study the full degree and do not meet the academic entry requirements, our admissions team may consider your application for the Foundation Year and notify you accordingly.

This course requires 104–120 UCAS tariff points including a minimum of 2 A-levels or equivalent. We are happy to consider a combination of qualifications and grades to meet the overall tariff, for example A-levels A*CC, ABC, BBB or BCC, BTECs DDM or DMM. You can use the UCAS calculator to see how your qualifications equate to UCAS tariff points.

English language requirements
If English is not your first language, you will need to provide evidence that you can understand English to a satisfactory level. English language requirements for this course are normally IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

Combine the study of tourism and business to broaden your expertise and skills in both areas at one of the top 20 universities in the world for hospitality and leisure management (QS University Rankings 2023)
Learn about the tourism business from leading industry speakers and events, ´live´ scenarios and visits in the local area
Live and study in a location famous for its popular tourist landscape with many hotels and restaurants
Develop invaluable business skills such as teamworking, communication and problem-solving skills. Plus, gain an awareness of responsible business practice, digital competencies and cultural intelligence to enable you to work in an increasingly globalised workplace
Experience working for 30 weeks in a real-world environment, at home or abroad, ensuring you build a network of professional contacts and enhance your employability. Within 15 months of graduating, 94% of students are in employment or further study.
Take the opportunity to study abroad at one of our many partner institutions across the world.

Foundation year:
Fundamentals of Business & Management
Academic & Professional Practice
Fusion Business Project

YEAR 1
The Tourism & Hospitality Industries: This unit will introduce you to the origins, development, and organisation of the Tourism and Hospitality industries, to give you an underpinning for your second and final year of study. You will look at the opportunities and challenges facing organisations in the various sectors and contexts. You will also develop a range of skills with an emphasis on business awareness and independent research.
The Visitor Economy: This unit will introduce you to the key principles of the visitor economy. It looks at the influence of economic factors on consumer demand and the how external environment influences tourism businesses and consumers. It also examines the economic impacts of the visitor economy on destinations and communities.
Sustainable Tourism Destinations: This unit will help you develop a thorough understanding of sustainable tourism in a destination context. You will learn about the meanings of sustainability, the Sustainable Development Goals, and how tourism can contribute to meeting these goals in destinations. You will also look at the range of tourism impacts in destination settings, and how these can be sustainably managed.
Global Business Environment: An introduction to the fundamentals of the external global business context, enabling you to understand business-related political, economic, social and technological news stories and developments.
Developing Management Competencies: You´ll be exposed to real-life business and management challenges, enabling you to develop interpersonal, organisational, transferable, creative and reflective learning skills, as well as a learning culture founded on mutual support, empathy and respect.
Fundamentals of Marketing: By identifying interesting marketing problems, you´ll understand the range of marketing solutions available, and learn how to develop appropriate marketing strategies by focusing on real-life case studies.

YEAR 2

Tourism Operations Management: You will develop understanding of the roles and business models of intermediaries and distribution within tourism. There is a particular focus on tour operations and you’ll learn how a package is put together and the key travel regulations and management issues that need to be considered.

Managing People in Tourism and Hospitality: This unit helps you to develop awareness and understanding of the complexities associated with managing people in tourism and hospitality contexts, by introducing you to the principles and practices of contemporary human resource management.

Tourism & Technology: You will look at the role of technology in the tourism system, and explore the rapidly evolving technological landscape within which the Tourism and Hospitality Industries are situated. You will also understand the power and risks inherent in applying new and innovative technologies in tourism contexts.

Strategic Management: You´ll develop the ability to apply appropriate tools and techniques to critically analyse the organisation and its environment, learning about the development of competitive marketing strategy and operations.

Business Accounting: This unit will enable you to develop a solid foundation in the fundamentals of financial and management accounting, together with a basic understanding of the regulatory framework. You will develop the knowledge and skills to progress to further study of financial reporting and/or financial analysis.

Option units (choose one):
Branding & Integrated Communications: We live in a branded world, and brands are one of the most important assets for organisations. This unit covers strategic issues of integration and planning as well as the tactical considerations needed to execute relevant marketing communications campaigns that meet consumer’s needs.

Project Management: This unit will enable you to develop a critical awareness of project management, together with an understanding of the role and responsibilities of different stakeholders. You will evaluate a range of techniques that are available for effective project management in the context of organisational change and complexity.

Supply Chain Management: As an essential aspect of business today you´ll explore and evaluate key elements of supply chain management to understand how firms can match the flow of materials, products and services with customer demand.

PLACEMENT YEAR
A (minimum) 30-week supervised work placement in the UK or overseas which gives you the opportunity to turn theory into practice in a business environment. You’ll gain practical experience that could help you secure a management-level position immediately after graduating.

FINAL YEAR

Core units (choose one): Dissertation or Consultancy Project
Dissertation (Tourism and Hospitality)
Consultancy Project (Tourism and Hospitality)

Core units:
Tourism Issues & Futures
Organisational Leadership

Option units (choose one):
Digital Marketing
International Human Resource Management in Tourism, Hospitality & Events
Visitor Attraction Management
Tourism & Hospitality Design
Wildlife & Ecotourism

Option units (choose one):
Advanced Project Management
Global Strategic Marketing
Global Supply Chain Management
International Management

Our graduates have gone on to tourism positions such as:

General Manager
Visitor attraction assistant
Digital marketing/social media manager
Customer relations manager
Events Coordinator
International Travel Consultant
Air Charter Broker